Privacy Policy
This Privacy Policy explains how Hayk Marketing Agency ("Hayk," "we," "us," or "our") collects, uses, and shares information when you visit hayk.com or submit an inquiry through our contact form. By using our website you agree to the practices described below.
1. Information We Collect
We collect information in two ways: directly from you when you fill out a form, and automatically when you browse our site.
Information you provide voluntarily:
- Full name
- Email address
- Phone number
- Company name
- Service of interest
- Any message or details you include in the contact form
Information collected automatically:
- IP address and approximate geographic location
- Browser type, operating system, and device type
- Pages visited, time on page, and referral source
- Interactions with our website (clicks, scrolls, form events)
- Cookie identifiers and advertising identifiers (see Section 4)
2. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiry — when you submit our contact form, we use your name, email, and phone number to follow up about our services.
- To provide our services — if you become a client, your contact details are used to manage our working relationship.
- To measure and optimize advertising — we use analytics and pixel data to understand how visitors arrive at our site and which ad campaigns are performing.
- To improve our website — aggregated usage data helps us identify what content is most valuable and where the user experience can be improved.
- To send marketing communications — only if you have explicitly opted in; you may unsubscribe at any time.
- To comply with legal obligations — we retain records as required by applicable law.
We do not sell your personal information to third parties.
3. How We Share Your Information
We share personal information only in the following limited circumstances:
- Service providers — we may share data with vendors who help us operate our website and business (e.g., email delivery, hosting, analytics platforms). These providers are contractually obligated to protect your data and use it only for the services they provide to us.
- Advertising platforms — de-identified or hashed contact data may be shared with Meta (Facebook) and Google to build custom audiences or measure ad conversions. See Section 5 for details.
- Legal requirements — we may disclose your information if required to do so by law or in response to a valid legal process (e.g., subpoena or court order).
- Business transfers — in the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website before this occurs.
4. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to operate and improve our website and advertising campaigns. You can control cookies through your browser settings, but disabling certain cookies may affect site functionality.
| Cookie / Technology | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp, _fbc | Meta (Facebook) | Ad tracking, retargeting, conversion measurement | 90 days |
| _ga, _ga_* | Google Analytics 4 | Website analytics, session tracking | 2 years |
| _gcl_au, _gcl_aw | Google Ads | Conversion tracking, ad click attribution | 90 days |
| _gtm_* | Google Tag Manager | Tag management and event tracking coordination | Session / varies |
| sessionStorage keys | hayk.com (first-party) | Remembering dismissed UI prompts within a browser session | Session only |
To opt out of interest-based advertising, visit:
- Meta Ad Preferences: facebook.com/ads/preferences
- Google Ads Settings: adssettings.google.com
- Network Advertising Initiative opt-out: optout.networkadvertising.org
5. Third-Party Advertising Services
Meta (Facebook & Instagram) Pixel
Our website uses the Meta Pixel, a piece of code that allows us to measure the effectiveness of our advertising on Facebook and Instagram by understanding the actions people take on our website. The Pixel collects data about your visit and may share it with Meta Platforms, Inc. Meta uses this data in accordance with its own Data Policy. You can opt out of Meta's use of cookies for advertising by adjusting your Ad Preferences.
Google Analytics 4 & Google Ads
We use Google Analytics 4 to analyze traffic on our website. Google Analytics collects data such as how often users visit the site, what pages they visit, and what other sites they used prior to visiting. We also use Google Ads conversion tracking to measure which ads lead to form submissions. Google's data practices are governed by the Google Privacy Policy. You can opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on.
Google Tag Manager
We use Google Tag Manager to manage and deploy tracking tags on our website. Google Tag Manager itself does not collect any personal information; it only facilitates the deployment of other tags.
6. Data Retention
We retain personal information you submit through our contact form for as long as necessary to fulfill the purpose for which it was collected — typically for the duration of our business relationship plus up to 3 years thereafter, unless a longer retention period is required by law.
Analytics and advertising data retained by third-party platforms (Google, Meta) is governed by their respective data retention policies.
7. Your Privacy Rights
California Residents (CCPA / CPRA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act:
- Right to Know — the categories and specific pieces of personal information we have collected about you.
- Right to Delete — request deletion of your personal information, subject to certain exceptions.
- Right to Correct — request correction of inaccurate personal information.
- Right to Opt-Out of Sale or Sharing — we do not sell personal information. We may share limited data with advertising platforms for targeted advertising purposes; you may opt out using the cookie controls described in Section 4.
- Right to Non-Discrimination — we will not discriminate against you for exercising any of your CCPA rights.
EEA / UK Residents (GDPR)
If you are located in the European Economic Area or United Kingdom, you may have the following rights under the General Data Protection Regulation:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restriction of processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent at any time (where processing is based on consent)
Our legal basis for processing contact form submissions is legitimate interest (responding to your inquiry). For marketing communications, our legal basis is consent.
To exercise any of the above rights, please contact us using the information in Section 9. We will respond within 30 days.
8. Children's Privacy
Our website is not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.
9. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have a complaint, please contact us:
- Business: Hayk Marketing Agency
- Location: Los Angeles, California
- Phone: (818) 938-2003
- Contact form: Send a privacy inquiry
- Website: hayk.com
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.